Shivam Kumar

Graphic Designer | Brand Storytelling & Content Design

Graphic Designer focused on brand identity design and visual storytelling. Experienced in building cohesive brand systems from scratch and shaping how brands communicate through design.

Kharar
Shivamsharmagd85@gmail.com

Experience

Graphic Designer

POI Social Media Pvt. Ltd.May 2025 - Present
  • Designed social media posts, carousels, and thumbnails for YouTube & Instagram (POI network)
  • Achieved 2.8M+ reach on a single post; multiple posts at 100K–200K+
  • Designed POI Pulse logo and built scalable content formats
  • Improved engagement using hierarchy, contrast, and composition
  • Contributed to Sadak Suraksha Abhiyan using AI-assisted workflows

Projects

Alpha Wing — Rebranding

Built identity from scratch, improving brand clarity

Built identity from scratchImproved brand clarity

Hearth & Bean — Branding

Created minimal, story-driven identity

Created minimal, story-driven identity

Hope Studio — Branding

Developed identity inspired by game industry aesthetics

Developed identity inspired by game industry aesthetics

Satish Ray (YouTube) — Thumbnails

Designed thumbnails reaching 1.6M+ & 804K+ views

Designed thumbnails reaching 1.6M+ & 804K+ views

Education & Skills

Chandigarh University

B.Sc. Animation, VFX & Gaming

2022 - 2025

Brand Identity Design
Social Media Design
Content & Thumbnail Design
Visual Hierarchy
Typography
Adobe Illustrator
Photoshop
Figma (Basic)
Résumé