Shivam Kumar
Graphic Designer | Brand Storytelling & Content Design
Shivamsharmagd85@gmail.com|Kharar|dribbble.com/iamshivam85|tinyurl.com/s6e8bfh9|www.linkedin.com/in/shivamkumar85
Summary
Graphic Designer focused on brand identity design and visual storytelling. Experienced in building cohesive brand systems from scratch and shaping how brands communicate through design.
Education
Chandigarh University2022 - 2025
B.Sc. Animation, VFX & Gaming
Experience
Graphic DesignerMay 2025 - Present
POI Social Media Pvt. Ltd.
- Designed social media posts, carousels, and thumbnails for YouTube & Instagram (POI network)
- Achieved 2.8M+ reach on a single post; multiple posts at 100K–200K+
- Designed POI Pulse logo and built scalable content formats
- Improved engagement using hierarchy, contrast, and composition
- Contributed to Sadak Suraksha Abhiyan using AI-assisted workflows
Projects
Alpha Wing — Rebranding
Built identity from scratch, improving brand clarity
- Built identity from scratch
- Improved brand clarity
Hearth & Bean — Branding
Created minimal, story-driven identity
- Created minimal, story-driven identity
Hope Studio — Branding
Developed identity inspired by game industry aesthetics
- Developed identity inspired by game industry aesthetics
Satish Ray (YouTube) — Thumbnails
Designed thumbnails reaching 1.6M+ & 804K+ views
- Designed thumbnails reaching 1.6M+ & 804K+ views
Technical Skills
Skills: Brand Identity Design, Social Media Design, Content & Thumbnail Design, Visual Hierarchy, Typography, Adobe Illustrator, Photoshop, Figma (Basic)